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HOOK Logotypes

HOOK is a small agency located in Charleston, South Carolina. They opened their doors in 2005 and offer a range of services from print and interactive design to guerilla marketing. HOOK embraces an unconventional approach as demonstrated by their office furniture fashioned from doors and sawhorses and their incorporation of hand lettering and street art in their work. Jason Johnson, an Art Director at HOOK, sent me an e-mail with a link to their site . While browsing their newly unveiled website I recognized their logo for Blend, a local delicatessen, as a LogoLounge book 5 winner. The Blend logo is hand lettered and the logos for Suite Sole (sneaker boutique) and DJ MooMoo are a mixture of existing typefaces and hand lettering. Brady Waggoner is the Designer and Art Director for all 3 logos.

Suite Sole

Suite Sole

Blend

Blend

DJ MooMoo

DJ MooMoo

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